Alexander Zulu

Alexander Zulu

Alexander Zulu translates complex business topics into clear, actionable content. He empowers businesses with his diverse experience – a decade in education, crafting copy for major brands (MTN Zambia, South Africa, Liberia and Nigeria, and Airtel Zambia), and corporate communication (ILO). He has written video documentary scripts for Zambia Construction News, Kingsland City, UNFPA, and others and further demonstrates his commitment to his community through his work with Woodlands Baptist Church in Lusaka, where he has authored Bible study guides for many years for the church. He has a Master's in Economic Policy Management, further strengthening his business acumen. He enjoys writing on startups, economics and small business management.


How to Start a Side Hustle

The side hustle phenomenon is increasingly gaining traction in Zambia.  Maybe you’ve seen friends turning their love for Chitenge fashion into booming businesses or heard whispers of people starting small lending businesses. The idea is tempting – a chance to be…

How Small Businesses Can Survive Load-shedding



Zambia Electricity Supply Corporation (ZESCO) recently implemented a staggered eight-hour daily load-shedding scheme for residential neighbourhoods in Lusaka, beginning on April 1. This fresh trial timetable has elicited varied responses, as some residents favour the previous continuous eight-hour schedule, while…

Choosing the Right Business using J-Curves

Have you ever dreamt of starting your own business? The thrill of being your own boss and building something from scratch is undeniable. But let’s face it, the initial stages can be a financial tightrope walk.  A staggering 20% of new businesses fail…

How to Keep Time

The concept of “African time” or in our case “Zambian time” sometimes stylised as ZMT, is a familiar one, carrying the connotation of a more relaxed approach to punctuality. While perceived cultural norms can influence our relationship with time, mastering…

How Addiction Can Ruin Your Business

Addiction isn’t just a personal struggle; it’s a silent assassin that can strangle your business’s life in its crib.  We all understand addiction as a chronic brain disease, often associated with substances like alcohol and drugs. But its reach extends far…

How To Be A Horrible Boss

In the world of business, good leadership is crucial for success. Yet, it’s puzzling that many leaders, despite knowing firsthand how frustrating bad leadership can be, still don’t step up to become the kind of transformative leaders their teams truly…